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Social constuction of nature for nonprofits in Grand Canyon: an online content analysis

Maclean, Hannah (2022) Social constuction of nature for nonprofits in Grand Canyon: an online content analysis. Masters thesis, Northern Arizona University.

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This paper explores the social construction of nature by analyzing the website of four non-governmental, nonprofit organizations working towards environmental protections in Grand Canyon. Through a content analysis of each website, the words, images, and presentations of actions taken by the various nonprofits will be evaluated in light of six environmental paradigms. By examining mission statements, key words, project foci, boards of directors, donations, and shopping pages of nonprofit in Grand Canyon, this research shows how these paradigms align with each group’s idea of “nature”, and in turn shapes the way they engage with environmental advocacy. By examining the frameworks that environmental nonprofits use to think about the more-than-human world, we gain crucial insights into the nature of environments in a time of unstable global environmental conditions.

Item Type: Thesis (Masters)
Publisher’s Statement: © Copyright is held by the author. Digital access to this material is made possible by the Cline Library, Northern Arizona University. Further transmission, reproduction or presentation of protected items is prohibited except with permission of the author.
Keywords: content analysis; Grand Canyon; Nature; nonprofit organizations; Social Construction; environmental protection
Subjects: H Social Sciences > HM Sociology
NAU Depositing Author Academic Status: Student
Department/Unit: Graduate College > Theses and Dissertations
College of Social and Behavioral Science > Sociology and Social Work
Date Deposited: 22 May 2023 22:08
Last Modified: 22 May 2023 22:08
URI: https://openknowledge.nau.edu/id/eprint/5898

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